Invitation to Donate: Sample Email

Cut and paste this text — or your own version of it — into an email. Don’t forget to add the recipient’s name to the greeting at the top of the email, and add your name above the postscript.

Subject: Join me: Get more impact from political donations

Message:

Hello!

At a time when democracy is under threat, did you know that hundreds of millions of dollars donated to Democratic candidates are wasted on un-winnable races or races that are already awash in cash?

That’s why I’m inviting you to join me by making your political donations through the Crimson Goes Blue Portfolio.

The Portfolio (a collaboration between Crimson Goes Blue — a Harvard community that champions democracy — and the national voting activist group Swing Left) makes it easy to get more impact when you give. With a single donation, you can support…

1. Underfunded Democratic candidates you might not know about — who are running in close but winnable races, at the state and national level

2. Successful grassroots groups that register, mobilize, and protect voters in key swing states. 

The recipients of Portfolio donations, which are throughly vetted every quarter, are adjusted during the campaign cycle to ensure that organizations and candidates with the most impact get the support they need when they need it most. 

The Portfolio also saves time: you can donate to several recipients with one click — and customize the amounts to each recipient, depending on your preference. By choosing to donate without sharing your email address, you’ll shield your in-box from unwanted emails from individual campaigns.

I hope you’ll join me in support of our democracy by looking into the Portfolio today. You’ll find answers to questions, along with profiles of the current beneficiaries, at: crimsongoesblue.org/donate

Thanks for considering it!

YOUR NAME

P.S. Please forward this email to anyone you think might want their political donations to have the greatest impact!